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<\/figure><\/div>\n\n\n\nNisan ay\u0131nda FTX\u00a0, ad\u0131n\u0131\u00a0\u00f6n\u00fcm\u00fczdeki 19 y\u0131l boyunca\u00a0Miami Heat NBA arenas\u0131na \u00e7\u0131karmak i\u00e7in\u00a0135 milyon dolar harcad\u0131\u00a0\u2013\u00a0\u015firket hen\u00fcz iki ya\u015f\u0131nda olmas\u0131na ra\u011fmen.\u00a0Harcama bir sorun de\u011fil;\u00a0Bankman-Fried\u00a0, May\u0131s\u00a0ay\u0131ndaki\u00a0Ethereal Virtual Summit’teki\u00a0bir r\u00f6portajda bana\u00a0, “Ayr\u0131nt\u0131lara girmeden, bizim i\u00e7in olduk\u00e7a iyi bir y\u0131l oldu… Bunun i\u00e7in fonlar.”\u00a0(Mikrofon d\u00fc\u015f\u00fc\u015f\u00fc.) Nisan ay\u0131n\u0131n ilerleyen saatlerinde, FTX’in ge\u00e7en A\u011fustos ay\u0131nda 150 milyon dolara sat\u0131n ald\u0131\u011f\u0131 fiyat endeksi uygulamas\u0131 Blockfolio,\u00a0NFL’nin\u00a0en iyi\u00a0draft hakk\u0131 kazanan Trevor Lawrence\u00a0ile bir onay anla\u015fmas\u0131 imzalad\u0131\u00a0.\u00a0Bu ay Blockfolio, YouTuber’dan sonra boks\u00f6r olan Logan Paul’a,\u00a0ti\u015f\u00f6rt\u00fcnde QR koduyla\u00a0uygulamay\u0131 tan\u0131tmas\u0131 i\u00e7in \u00f6deme yapt\u0131.<\/a><\/a><\/a><\/a>6 Haziran’da Floyd Mayweather’a (\u00a0EthereumMax’i silen\u00a0)\u00a0kar\u015f\u0131 m\u00fccadelesinden \u00f6nce\u00a0.\u00a0FTX ayr\u0131ca,\u00a0espor tak\u0131m\u0131 TSM’ye sponsor olmak\u00a0ve ad\u0131n\u0131 TSM FTX olarak de\u011fi\u015ftirmek\u00a0i\u00e7in 10 y\u0131ll\u0131k, 210 milyon dolarl\u0131k bir anla\u015fma\u00a0imzalad\u0131 ve\u00a0Major League Baseball\u00a0ile her MLB hakeminin \u00fcniformas\u0131nda FTX yamalar\u0131 i\u00e7erecek,\u00a0elde edilmesi zor bir anla\u015fma imzalad\u0131\u00a0.<\/p>\n\n\n\n Bir Twitter kullan\u0131c\u0131s\u0131\u00a0bu hafta \u015faka\u00a0yaparak “Sam bir sonraki yar\u0131ya kadar her \u015firkete sahip olacak veya sponsor olacak” dedi\u00a0.<\/p>\n\n\n\n Sadece FTX de\u011fil.\u00a0Crypto.com\u00a0, NHL’nin Montreal Canadiens tak\u0131m\u0131na ve yeni kurulan F1 yar\u0131\u015f tak\u0131m\u0131 Aston Martin\u00a0Cognizant’a\u00a0sponsor oldu\u00a0;\u00a0eToro\u00a0birka\u00e7 Premier Lig futbol tak\u0131m\u0131na sponsor oldu\u00a0;\u00a0Tezos,\u00a0McLaren F1 ara\u00e7lar\u0131n\u0131n\u00a0\u00f6n\u00fcnde yer al\u0131yor\u00a0.<\/p>\n\n\n\n \u0130lk bak\u0131\u015fta, spor pazarlamas\u0131 Bitcoin \u015firketleri i\u00e7in m\u00fckemmel bir anlam ifade ediyor.\u00a0Sporseverler ve Bitcoin inananlar\u0131n aras\u0131nda Venn \u015femas\u0131\u00a0b\u00fcy\u00fck \u00e7ak\u0131\u015fma-olsan farz olmas\u0131 gerekir.\u00a0Ancak bir spor tak\u0131m\u0131na veya lige uyum sa\u011flamak i\u00e7in yap\u0131lan harcamalar\u0131n asl\u0131nda kripto \u015firketleri i\u00e7in m\u00fc\u015fteri kazan\u0131m\u0131n\u0131 art\u0131rd\u0131\u011f\u0131na dair kan\u0131t var m\u0131?<\/p>\n\n\n\n Son dakika geli\u015fmelerden an\u0131nda haberdar olmak i\u00e7in bizi\u00a0Facebook<\/strong><\/a>\u00a0,\u00a0Twitter<\/a><\/strong>\u00a0ve\u00a0Telegram<\/strong><\/a>\u00a0kanal\u0131m\u0131zdan takip edebilirsiniz<\/em><\/p>\n\n\n\n FTX COO’su Sina Nader, Nisan ay\u0131nda Trevor Lawrence anla\u015fmas\u0131yla ilgili bir r\u00f6portajda bana, “Spor camias\u0131nda bu s\u00fctunlar\u0131 kuruyoruz ve insanlar\u0131n oldu\u011fu yere gitmek i\u00e7in bunu yapmaya devam edece\u011fiz.”\u00a0”\u00a0Trevor Lawrence gibi isimleri ve e\u011flence d\u00fcnyas\u0131n\u0131n \u00f6nde gelen isimlerini g\u00f6rmeye ba\u015flad\u0131\u011f\u0131n\u0131zda tabu resmen y\u0131k\u0131l\u0131yor. \u0130nsanlar kriptonun\u00a0ger\u00e7ek bir \u015fey\u00a0oldu\u011funu anl\u0131yor\u00a0\u00a0.”<\/p>\n\n\n\n FTX’in yapt\u0131\u011f\u0131 bahis: Bir sahada veya arenada FTX markas\u0131n\u0131 g\u00f6ren spor tutkunlar\u0131 eve gidecek ve deneyecek.\u00a0Ancak Miami Heat taraftarlar\u0131n\u0131n stadyumlar\u0131nda bu k\u0131saltmay\u0131 g\u00f6r\u00fcp ona bak\u0131p FTX kullan\u0131c\u0131s\u0131 olduklar\u0131n\u0131 hayal etmek zor.\u00a0Halihaz\u0131rda Bitcoin ile ilgilenen herhangi bir spor tutkunu,\u00a0herhangi bir spor pazarlamas\u0131 yapmadan,\u00a0kriptoda\u00a0bir ev ismine en yak\u0131n \u015fey\u00a0olarak bir levrek kullanan Coinbase’i kullanabilir\u00a0.<\/p>\n\n\n\n